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Costco: Continuing to Invest in Customer Satisfaction

In my last entry, I compared the customer service strategies and standards of two wholesale retail giants – Sam’s Club and Costco. When all was said and done, thanks to Costco’s remarkable attention to detail, extensive market research, and clearly-defined target market, the Washington-based retail chain came out on top. Still not convinced? The cold, … Read moreCostco: Continuing to Invest in Customer Satisfaction

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