Good Content

Good Idea Campaign

If you need to reduce costs and improve customer satisfaction, the Good Idea Campaign will get employees actively involved.

Here is an effective way to mobilize your employees. With an all-out attack on customer satisfaction and reducing expenses.

The concept behind the campaign came from our experience with over 3,000 companies that have used this highly successful Buck-A-Day cost reduction program.

The Good Idea Campaign works due to the fact that people know their job best and frequently know how it can be done better.

Tap the knowledge and experience of every member of your organization from frontline employees to C level executives.

This program can be personalized for your organization.

Call today for details.

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Interest

If you want to get people involved you first have to pique their curiosity. The campaign starts with "teaser week". Posters, banners and paycheck stuffers create interest and set the stage for three weeks of active involvement. Each supervisor is given a Leader's Guide and a flip-card presentation to help bring the message to his or her group.

Recognition

The campaign operates on the premise that you don't build esprit de corps by giving expensive prizes or cash awards to a few selected "winners". People are rewarded immediately for their participation. Weekly lotteries give everyone an equal chance for the special prize.

The motivating force behind the entire campaign is recognition. You're a GOOD one folder encourages recognition between peers and can also extend a positive customer satisfaction message into the community.

Participation

The campaign works on the theory that involvement leads to commitment, and that the people on the firing line have ideas that are vital to the success of the organization.

Specially designed idea cards are included with the campaign. Feedback Forms encourage an exchange of improvement information between groups. Friendly competition keeps everyone interested and involved.

Awareness

A wide variety of communication materials are incorporated in the campaign. Posters and tent cards let everyone know the purpose of the campaign and show the importance of their participation.

Weekly newsletters give recognition to the individuals and groups. They also offer "good" ideas employees can use at home in exchange for their "good" ideas on the job.

Back-up

The coordinator's guide contains the step-by-step, day-by-day plan of action is backed up by a case study videotape and telephone access to a team of campaign experts.

Our campaigns are proven successful in more than 3,000 organizations. They have produced hundreds of millions of dollars in savings and improvements. We provide professionally-designed campaigns for each client organization.

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The Good Idea Campaign Contains:

Leader Guides                        Mugs                            Software Disc
Award Medals                          Idea Cards                  Feedback Forms
Scoreboard                              Banner                        Payroll Stuffer
Posters                                     Flip Chart                    Good Idea Video
Tent Cards